illum for
Spotify PULSE 

How would you brand your black experience?

The Challenge:  Create a storyboard to explain how you would brand your black experience. Make sure to keep in mind a color palette, photography, typography, textures, etc. In less than 300 words, briefly describe the meaning behind your storyboard of the black experience and why you chose to use such elements.

Role: Visual Brand Design, Art Director, Graphic Designer, Copywriter, Strategist

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Timeline: 02/2022