The Idea: 

Create a Brand Identity that reflects the values of the brand.

The Execution: 

The goal was to create a Branding Deck that was reflective of the delicious food Juicy offers. The colors and patterns were inspired by the fresh ingredients used to make their food. I wanted to use their logo as a dominant symbol throughout their marketing material.

Role: Art Director, Graphic Designer, Copywriter, Strategist

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